
RMIT City North

Project Details
Point of Difference
Village Well enabled City North to align its campus with the aspirations of its community, creating a student-centered urban precinct
Location
Melbourne CBD
Traditional Custodians
The Wurundjeri People
Client
Royal Melbourne Institute of Technology (City North Campus)
Year
2022

Context & Place of Vision
Context
RMIT University’s CBD North campus masterplan aimed to transform its ground plane into a vibrant and inclusive hub for students and the public. With a vision to enhance the campus experience, the masterplan focused on creating spaces that reflect the university’s innovative character and cater to its diverse community.
Village Well was engaged to craft a Placemaking Vision and Ground Plane Experience, supported by a bespoke engagement strategy to capture meaningful input from the RMIT community.
Place of Vision
“CBD North is a lively hub of energy; where self-expression and empowerment forge a unique identity of a vibrant village”
Impact & Result
Impact
Enabled RMIT to align its campus ground plane transformation with the needs and aspirations of its diverse student body.
Provided practical, student-driven insights through innovative engagement techniques, ensuring the masterplan was informed by those who use the space daily.
Established a framework for future activations that prioritises inclusivity, creativity, and connection.
Village Well’s work culminated in a comprehensive Place Vision report and engagement framework that informed RMIT’s CBD North masterplan. The project successfully captured and integrated the voices of 270 students, providing actionable recommendations to create vibrant, student-centered campus spaces.