
RMIT Masterplan

Project Details
Point of Difference
First use of Village Well’s Regenerative Placemaking Model to shape a university masterplan, turning complex insights into clear, strategic actions.
Location
Melbourne CBD, Brunswick & Bundoora
Traditional Custodians
Wurundjeri People
Client
Royal Institute of Technology
Year
2024 - ongoing

Context & Place of Vision
Context
RMIT University is re-imagining a bold vision for its campuses to 2045, ensuring they remain accessible, innovative, deeply connected to people and place and are always forwardly thinking. Village Well is leading an in-depth engagement and place analysis to uncover how spaces could better serve students, staff and the broader community.
Through extensive and transformative stakeholder engagement, deep place analysis and application of the regenerative framework, we are identifying the core values, aspirations and needs that will shape RMIT’s transformation, whilst providing actionable strategies to move forward.
Place of Vision
"A place for anyone to learn and grow" - workshop attendee 2024
Impact & Result
Impact
Engaged with 1,155 participants, gathering 2,553 insights to inform the masterplan.
Identified key gaps and opportunities in accessibility, movement, social spaces, and sustainability.
Strengthened the connection between campuses while ensuring each retains a unique identity.
Applied regenerative placemaking principles to shape a future-ready university.
Synthesized complex data into clear, actionable strategies for long-term transformation.
Village Well provided RMIT with a comprehensive framework to guide the evolution of its campuses. Our work ensures the masterplan is not only strategic and future focused but deeply rooted in lived experience for all involved. The insights generated will help reshape RMIT into an innovative, inclusive, and sustainable university for 2045 and beyond.